
Client and project
The IDEA Program
Grad show concept.
Role in project
Conceptualization, design, photography, typography.
Project background
Concept for the 2012 IDEA Program grad show.
Design solution
What does the IDEA program look like? Is it a person? Are they male or female? This concept personifies the IDEA program. “The face of IDEA” portrait was created by putting together square cut-outs from 22 individual faces of all the grad students. Traditional cut and paste technique.
Deliverables
Poster, e-vite, invite, catalogue, lanyard.






